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Deadpool 2's Director Explains Why The Movie Decided To Open Up Right Before Solo
It sure feels like we've been through a crazy number of major summer releases already, doesn't it? From Avengers: Infinity War to Deadpool 2 to Solo: A Star Wars Story, we've seen blockbuster after blockbuster in a very short window of time. This is even more interesting when we consider the fact that Deadpool 2 moved up from its planned June 1, 2018 release date, which put it one week before Solo. Deadpool 2 director David Leitch has addressed the May release date, recently explaining that the uniqueness of the Deadpool brand gave them the confidence to compete. Leitch explained about the release date:
We always approached everything in Deadpool, Ryan and I, we tried to say, 'We can't operate from a place of fear. We knew we were going to open up near Han Solo, but we knew we also were going to make a... You know, Deadpool was a very special brand. And so, it was like, they're different movies and let's just aggressively go forward and make the best movie possible and who knows?
There's some serious validity to David Leitch's remarks about Deadpool 2's position on the summer release schedule. Unlike many other PG-13 brands that will debut this year, Deadpool 2 is part of a "very special brand" that has a rabid, built-in fanbase. Though a movie like Deadpool and a movie like Solo: A Star Wars Story arguably appeal to very similar audiences, David Leitch's comments to Comicbook.com assert that the nature of a Deadpool movie is what helped it perform so well in its opening weekend, earning $125 million compared to Solo's $84 million.
One notable element that likely helped Deadpool 2 in this regard was the A+ marketing campaign. Wade Wilson is a unique character who can insert himself into a broad range of products and advertising styles, so the folks behind the R-rated sequel were able to capitalize on Ryan Reynolds' knack for smartass wisecracking to deliver some amazing promotional material.
Ultimately, the perceived gamble of wedging Deadpool 2 between two major Disney releases seems to be paying off in the long run, even if it made a little less opening weekend than its predecessor. Even in a far more competitive release window, the Deadpool franchise has once again gone on to become a massive box office hit for the X-Men series, and the stage has been set for more R-rated mutant adventures involving Wade Wilson, Domino, Cable, and others when the X-Force movie debuts.
David Leitch's Deadpool 2 is currently in theaters, so head over to CinemaBlend's in-depth review of the film to see what we had to say about it, and then head over to your nearest theater to check it out for yourself!
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Once Upon a Deadpool is rated PG-13. But is it OK for kids? Check out our parents' guide, review and rating for details.
Is Once Upon A Deadpool OK For Kids? - MNNOFA NEWS
After five decades at the directing game, Steven Spielberg shows no signs of slowing down. Having just delivered The Post late last year, Spielberg's next movie, Ready Player One, is three weeks away from hitting theaters, and after that, he's moving to Indiana Jones 5.
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What, you thought Pixar was too busy with Toy Story 4 and the forthcoming Onward to have another movie in the works? Absolutely not. Pixar is an ever-growing machine, finely-tuned and capable of
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The film also made John Krasinski a rising star in the horror genre; he served as the movie's director, co-writer, and lead […] John Krasinski Has Officially Started Working on A QUIET PLACE 2
John Krasinski Has Started Working On A Quiet Place 2
Netflix has issued a warning to its customers thanks to a meme challenge that has gone viral in which people are choosing to put blindfolds on and navigate the world around them just like the characters in the horror movie "Bird Box."
Why are Bird Box memes so popular? It's complicated. - Vox
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David Leitch has opened up to explain why Jean Grey didn't appear in that hilarious Deadpool 2 X-Men cameo. Subscribe To Timing Explains Why Jean Grey Isn't In That Deadpool 2 Cameo Updates close
Timing Explains Why Jean Grey Isn't In That Deadpool 2 Cameo
To check out this recap of Avengers: Endgame's ending and what it all by clicking here) which I never expected to see, starred in her own movie yet left the Russos unsure of what they
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Because the Honest Trailer folks found Tomb Raider and Pacific Rim Uprising to be "aggressively okay," they've decided to mash their critiques on both movies together rather than separately, which
Pacific Rim Uprising And Tomb Raider Get The Honest Trailer
A thread for MI6. While discussing the sixth film in the franchise, "Mission: Impossible — Fallout," at CinemaCon on Wednesday, Cruise detailed one of the film's action sequences, in which Cruise's Ethan Hunt jumps from a plane at nearly 30,000 feet to catch Henry Cavill's free-falling character.
Mission Impossible Fallout Trailer Spotlights Henry Cavill's
The actor made her 'Star Wars' debut in 2017's 'The Last Jedi' A number of famous names have rallied round Star Wars actor Kelly Marie Tran after she deleted all of her Instagram posts following
Star Wars: Mark Hamill backs Kelly Marie Tran after reports
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